To develop the brief and the concept even further I used one of the ideas from my initial range of concepts, which was that yahoo is the starting point for an internet journey. The brief was also asking to make yahoo a popular brand for users, I considered how a services like pintrest could work with the concept in which user collect, like and gather content like like while on there internet journey and this can then all be collected in there digital yahoo locker. Again maintaining the visual and written metaphors I have been using throughout all of the brief. The services allows users to lock in content to there locker and would come in the form of a bookmarklet as well as buttons site owners could add to their sites.
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